Clues leak at Volvo dealer meeting on sedans, compacts and EV wagons

Volvo has reportedly shown a group of dealerships its plans for the next few years, offering more juicy details on the next replacement for the Volvo XC90 SUV and teasing four other all-new all-electric models, including a sedan, a compact and two other wagon-styled “activity vehicles”. With so many new products on the horizon, it’s no wonder some dealers leaked Volvo’s presentation to Automotive News.

Volvo Embla leads five more new BEVs

Automotive News reports that he got key details from a Volvo retailer conference in Miami, Florida last week that outlined the automaker’s product roadmap for the next few years. The first will confirm that a new full-size crossover with three rows of seats will be unveiled early next year. We believe this is the same upcoming vehicle as the rumored Embla that is on the way.

Earlier, Volvo CEO Håkan Samuelsson confirmed MotorTrend that the company’s new flagship model “will have a name, more like a child”, and the brand wants to evoke its Swedish and Nordic mythological roots. The rumored new name “Embla” comes from trademark documents filed by Volvo. Embla is Askr’s companion in a story similar to the biblical Adam and Eve.

Codename V546

Following the launch of the new full-size Embla (we can’t stop saying “Embla”), the product map projects five more all-new BEVs, along with current model updates. There will be a new crossover positioned below the Embla, but larger than the current XC60. This new upcoming crossover is codenamed V546 and Volvo expects to sell over 100,000 units between the US and China when it launches in 2025.

An electric sedan + a new Volvo C30?

One of the all-new BEVs will be positioned below the current XC40 and C40 Recharge compact crossovers, suggesting the automaker could do some kind of a callback to its older C30 sedan with a new compact model. The actual form this model takes, whether it’s a hatchback, another crossover or something else, is still unclear. Something this small might seem destined for Europe, but we suspect that if it’s been shown to North and South American dealer groups, it’s likely to be sold here as well.

Two new wagons (crossover)

Volvo’s product plan would also map two additional new wagon-style BEVs. Automotive News says that these model wagons have been specifically described as “activity vehicles”. Volvo has ended the sale of all its standard wagon models in the United States, so we expect the new wagons to look more like “Cross Country” models which have light lift and better body protection against the elements. Volvo currently has the V60 CC and V90 CC still on sale in the US, so those might just replace those two models.

XC60, S90 and XC90 update coming soon

The current XC60 will also be updated with a new all-electric replacement. Additionally, the current Volvo S90 and XC90 plug-in hybrid models will get an updated redesign that has already been previewed to dealers.

Automotive News reports that these cars will take full advantage of EV-optimized and longer wheelbases, offering more immediate passenger and cargo space and better visibility thanks to a lowered hood line and contoured roof. The changing proportions are enough to necessitate a new styling direction for new models, which will always be an evolution of the current look. While the cars will retain the signature “Thor’s Hammer” lighting design, expect more cladding and ornamentation and most of Volvo’s Recharge concept cues interpreted in every segment.


Volvo’s reported plans include a dramatic increase in production at its Ridgeville, South Carolina plant as these new models are introduced. Ridgeville currently only produces the S60 sedan at rates well below the plant’s potential maximum annual production of 150,000 cars.

Volvo’s new BEV models will be produced alongside the upcoming Polestar 3 compact electric crossover, and both are owned by the Geely Group. While Volvo is phasing out its combustion offerings, the leaked roadmap shows the plant is only expected to produce BEVs in just a few years, and only purely electric cars by the end of the decade.

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